The Jeweler at Filene’s Basement Card, managed by GE Money’s Sales Finance unit, offers the same advantages as the ULTRA Jewelers private label credit card, including no-annual fee and no down payment, flexible payment options and online account management for jewelry and watch purchases, as well as jewelry appraisals and repair.

“We’ve created our business on the vision that beautiful jewelry can be affordable,” said Mike Bagull, senior vice president for ULTRA Jewelers. “Our partnership with GE has been an excellent service for our customers to help them purchase and budget for their jewelry selections, and we’re pleased to extend this service offering to Filene’s shoppers.”

According to ULTRA merchandisers, designer jewelry is currently the hot trend within the fine jewelry business. Unique, one of a kind diamond jewelry that offers a fashion statement sell very well. Ultra Diamonds offers 14 different designer collections, including Peter Lam, Jack J and Mystere which are some of the most popular lines.

“Both ULTRA and Filene’s are regarded for quality and exceptional value,” said Steve Roe, vice president and general manager, Luxury industry, GE Money - Sales Finance. “The new Jeweler at Filene’s Basement credit card program broadens the program to reach a new group of customers who are sophisticated about style and price.”

About ULTRA Jewelers & the Jeweler at Filene’s Basement
ULTRA, founded in 1991 in Gurnee, IL, is the seventh largest jewelry store chain in the country and the largest seller of fine jewelry in factory outlet and value centers in the nation. In order to provide outstanding value and innovative retailing to its business and customers, ULTRA is both a manufacturer and a direct importer of diamonds, gemstones and gold jewelry.

Filene's Basement was founded in Boston in 1908 by Edward A. Filene as a way to sell off excess merchandise from his father's department store upstairs. Before long, other retailers and manufacturers were bringing their unsold goods to him to sell, and the concept of the "off price" store was born. Today Filene’s Basement is a popular tourist attraction. Thousands of locals and visitors from all over the world pass through its doors each day.

For more information, visit www.Ultradiamonds.com.

About GE Money
With more than $190 billion in assets, GE Money, a unit of General Electric Company (NYSE:GE), is a leading provider of credit services to consumers, retailers and auto dealers in more than 55 countries around the world. GE Money, based in Stamford, Conn., offers a range of financial products, including private label credit cards, personal loans, bank cards, auto loans and leases, mortgages, corporate travel and purchasing cards, debt consolidation and home equity loans, and credit insurance. More information can be found at www.gemoney.com. GE Money’s Sales Finance unit, based in Kettering, Ohio, provides private label credit card programs, marketing, installment lending and financial services for national and regional retailers, dealers, manufacturers and service providers in more than 20 industries including: outdoor power equipment, home improvement, sporting goods, powersports, automotive, recreational vehicles, consumer electronics and appliances, furniture, floor covering, marine, music, jewelry, and health care.

GE is Imagination at Work -- a diversified technology, media and financial services company focused on solving some of the world’s toughest problems. With products and services ranging from aircraft engines, power generation, water processing and security technology to medical imaging, business and consumer financing, media content and advanced materials, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit www.ge.com.
 

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