“Our strength in the marketplace is a result of our ability to offer competitive prices through the buying power of our large retailer membership,” said Jim Chandley, president of NBS. “Adding the GE Money Sport Finance program to the team increases our ability to help our customers get the best price for the sporting goods they want.”
The consumer credit program, managed by GE Money’s Sales Finance unit, enables sports and fitness enthusiasts to take advantage of advanced sales notifications and exclusive discounts. The financing program also provides a fast, easy application process, online account management, flexible financing options and promotional credit terms.
According to a survey conducted by the Stevenson Company on GE Money’s behalf, sports enthusiasts have strong emotional connections to their favorite activities and appreciate quality equipment that improves their skill level and provides dependable performance. As a result, they spend a significant amount of time researching sports equipment before they buy. In addition, they are likely to build a long-term relationship with their retailer and rely on their guidance when it comes to selecting gear.
“People are passionate about getting and using the sporting goods equipment they need to stay competitive,” said Dennis Murphy, vice president for the sporting goods industry, GE Money – Sales Finance. “The GE Money Sport Finance program is a winning solution for NBS customers – it puts increased buying power within reach and offers an easy, convenient way to budget for their sporting goods purchases.”
About Nation’s Best Sports
NBS is the largest volume sporting goods buying group in North America. With over 260 members operating more than 800 retail sporting goods stores in the United States and Canada, they have a combined retail volume in excess of $2.5 billion. For more information, visit www.nationsbestsports.com.
About GE Money
With more than $200 billion in assets, GE Money, a unit of General Electric Company, (NYSE: GE) is a leading provider of retail banking and credit services to consumers and retailers in more than 50 countries around the world. With more than 130 million global customers, GE Money, based in London, UK, offers a range of financial products, including private label credit cards, personal loans, bank cards, mortgages, debt consolidation and home equity loans and credit insurance. More information can be found at www.gemoney.com. GE Money’s Sales Finance unit, based in Kettering, Ohio, provides private label credit card programs and financial services for consumers through dealers; national, regional and independent retailers; associations; contractors; manufacturers; healthcare practices; and service providers in more than 20 industries including: automotive, consumer electronics and appliances, elective health care, floor covering, home design and improvement, home furnishings, jewelry, marine, music, powersports, outdoor power equipment, recreational vehicles, sporting goods and travel.
GE is Imagination at Work -- a diversified technology, media and financial services company focused on solving some of the world’s toughest problems. With products and services ranging from aircraft engines, power generation, water processing and security technology to medical imaging, business and consumer financing, media content and advanced materials, GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. For more information, visit www.ge.com.
