| Commenting on the agreement, Margaret Keane, CEO & President of GE Money - Retail Consumer Finance, said, “Chevron is a great partner for Retail Consumer Finance, and we are excited to be working with the company. Our strong partnership approach, advanced risk models, and marketing and payments innovation, make GE Money the perfect complement to the Chevron and Texaco brands. We are proud of our capabilities and know that we can help Chevron expand its already successful consumer credit card offerings.” Chevron will proactively collaborate with GE Money to continue to manage the overall customer experience, brands and image of its branded credit cards. Additionally, GE Money and Chevron plan to launch Chevron and Texaco co-branded cards, providing customers with greater choice and the added benefits and utility of a multi-functional card. Mike Abbott, vice president, Marketing for GE Money – Retail Consumer Finance, said, “Over the years, Chevron has done a terrific job marketing and supporting its private label consumer credit card program. Now with GE Money, Chevron will have access to the platform and products to expand its product offerings and continue to grow its card programs.” “The credit card business environment is changing rapidly,” said Danny Roden, vice president of Chevron North America Marketing. “Consumers’ usage patterns are changing and they are looking for new payment products and features. Our goal is to provide payment products which attract and retain consumers, marketers and retailers.” “We have a strong base of loyal customers with our proprietary credit card business and are making this change to ensure they continue to have access to the latest features and options available within the credit card market,” said Shariq Yosufzai, president of Chevron Global Marketing. “We believe GE Money can enhance the payment products we offer our customers.” About Chevron About GE Money and Retail Consumer Finance GE Money’s Retail Consumer Finance division is one of the most successful retail credit providers with more than $23 billion in receivables and in excess of 50 million account holders. The business unit provides private label credit card programs, bankcards, installment lending and financial services for consumers – all retail-branded through its retail partners. GE (NYSE: GE) is a diversified technology, media and financial services company dedicated to creating products that make life better. For more information, visit the company's Web site at www.ge.com. ©2007 General Electric Company, All rights reserved. |
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